The poster is a "take off on the symbol of romance". The typography is angry and unbalanced. Not committing now is a double sin. We will never have this opportunity to world wide unite to save the world again in time. It is now or never. The poster is asking whether can anyone assure us we WILL always have Paris. By using the famous quote from the movie "Casablanca" the poster is asking us to rethink our classic mythes and ideas. Time is changing and we should act together NOW.